PROTECTION IS THE NEW BLACK


 

Eco-Social Conscious Fashion Brand To Host Eye-Opening Discussion on Relationships and Their Impact on the Spread of HIV in Communities of Color


NEW YORK, NY – NOVEMBER 17, 2010 – Verneda White, Founder and Creative Director of Human Intonation (www.humanintonation.com), the premium , unisex apparel brand dedicated to raising awareness and funding for social and human rights issues, announced today that the brand will host its first coed HIV forum to address how the dynamics of today’s male-female relationships are impacting the HIV epidemic among women of color. The event, entitled“Protection is the NEW Black: Sex, Love + Lies in the Age of HIV,” coinciding with World AIDS Day, will take place on Thursday, December 2nd at the Dwyer Cultural Center in New York City.

“With this forum, I want to breakdown the idea people often carry that HIV/AIDS is someone else’s problem and it will never happen to me,” said White.  “My goal is to have at least one person come out of the forum firmly decided that having unprotected sex is something he or she is no longer willing to do. It is a powerful thing when a person (particularly women) feels empowered to reach that point. There was a time when I was willing to have unprotected sex, putting myself at risk even after my cousin died of AIDS at the age of 22, and now I am no longer willing to do so.”

Human Intonation has been waging a campaign to raise awareness and funding for HIV/AIDS prevention through the brand’s on-going series of “Women 2 Women HIV Roundtable Discussions” where women from all walks of life and organizational leaders were challenged to ask themselves the hard questions like “Why are we [women] having unprotected sex?” and to discuss real life experiences, life lessons, and “ah ha” moments that help to make tangible the idea of empowering women to insist on using protection each and everytime in the fight against the  disease plaguing minority communities. Protection Is The New Black is the first time that Human Intonation will bring in a coed audience.

White, along with national and local partners including the African American Coalition Against AIDS (AACAA), the New York City Department of Health,Lifebeat, Xi Magazine, NAACP, Naked with Socks On, Vera Moore Cosmetics, and One Condoms, have gathered a diverse group of guests and co-moderators to lead the breakout discussion.  The panelists for this event include:

  • Dr. Monica Sweeny, Assistant Commissioner of the New York City Department of Health & Mental Hygiene,    Bureau of HIV/AIDS Prevention and Control
  • Professor David Hughes, President, Global World Solutions, Inc. (GWS)
  • Hydeia Broadbent, International HIV/AIDS activist and motivational speaker
  • Chris Kazi Rolle, Founder of Together Apart, Conversations About Dating, Sex and Relationships
  • Slim Jackson, Author of Three Ways to Take it and Single Black Male

Suggested donations from Protection Is the NEW Black will benefit Human Intonation’s non-profit partner, Advocates For Youth (www.advocatesforyouth.org), in the fight against HIV/AIDS.

In addition to the panel discussion, Human Intonation will also host a brief fashion presentation showcasing its latest collection as well as hosting a screening of the short film “Close Call” written by Okema T. Moore and Universal for Laam King Entertainment. A wine reception follows the panel discussion.

For more information about the event and Human Intonation’s Women 2 Women series, contact Verneda Adele White at info@humanintonation.com or 917.379.7917.

ABOUT HUMAN INTONATION

Inspired by Verneda White’s personal family experience during Hurricane Katrina and the loss of her very close cousin James Wesley White, Jr. to AIDS, HUMAN INTONATIONTM is the NEW premium, unisex apparel brand dedicated to raising social awareness while giving 20% of the proceeds from each sale to growing non-profits addressing three of today’s pertinent social & human rights issues. Our original tees, tanks, and dresses support youth & minority HIV/AIDS prevention, volunteer efforts in rebuilding the Gulf Coast, education for children in Darfur, and most recently the citizens of Haiti. Our brand donates to three non-profit partners including Advocates for Youth, Hands On New Orleans, and the Darfur Peace & Development Org respectively. The power in Human Intonation is that we are able to use fashion as a platform for inspiring people to start the conversation about these issues in a way that can change perceptions, change choices, change lives.

For more information, visit www.humanintonation.com.

 

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