nailah invite

 

NEW YORK CITY— Brooklyn-based fashion brand, Amirah Creations, announced recently that her Spring/Summer 2014 collection will debut during Mercedes Benz Fashion Week in New York later this month. Featuring the modest yet edgily sophisticated designs of ingénue, Nailah Lymus, the highly anticipated presentation will take place on Wednesday, September 10, 2014 at the Alchemical Theatre, located at 104 W 14th Street in the city’s trendy West Village.

Known for creating modest yet fashion forward apparel, Amirah Creations is an established brand who has successfully shown collections around the United States and most recently in Indonesia. The brand targets women who seek quality fabrications, great fit, en trend styling all the while conforming to a more modest style of dress. The Spring/Summer 2015 collection, entitled Equanimity, is inspired by a woman who leads a stress free, fashionable life. She cares about her presentation, making a statement with her style yet refused to make things complicated and uncomfortable. She will not be identified as a follower but rather defined by her individuality. The collection is for women in all stages of life…mother, wife, career woman, socialite and of course…fashionista.

This season, Nailah Lymus will be co-presenting her collection with Australian-based designer Amalina Aman. Showcasing her self-titled line, Amalina is well known throughout Asia and Australia for creating beautiful, feminine and modest yet chic clothing. Drawing inspiration from cultural (Malay/Cocos/Australian) and familial ties, Aman will debut her collection entitled Enchanting Romance. This particular collection was inspired by history, nature and art. Amalina find the motivation for her fashion from everything around—from works of art in a museum to the beaches of her native Keeling Island to her mother and grandmother who serve as her muses.  Amalina Aman is for today’s woman.

Nailah Lymus, who in addition to being a designer is the founder of modest modeling agency, Underwraps Agency (www.theunderwrapsagency.com) is casting and producing this season’s presentation. Both designers have teamed with the famed Japanese creative services agency, Augment (http://augment.cc), who will be creating hair and make-up magic for the showcase.

Amirah Creations and Amalina Aman will be available for view by invitation only at 12:30pm. The public is invited to view the collection and shop the Fall 2014 collections at 4pm.

For information about the designers, email tamara@sienamediagrp.com or to RSVP, please contact events@sienamediagrp.com.

 

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