THE NATIONAL HOCKEY LEAGUE PRESENTS THE AMERICAN LEGACY BLACK HOCKEY HISTORY TOUR

NHLxALN mobile truck tour

 

Month-Long Mobile Truck Tour to Celebrate – Black Hockey Achievement

FEBRUARY 1, 2019American Legacy founder Rodney J. Reynolds announced today that the National Hockey League (NHL®) has partnered with American Legacy Magazine to curate an upcoming mobile truck exhibit tour. The mobile museum launches its six-city tour in New York City this February as part of the NHL and National Hockey League Players’ Association (NHLPA) joint Hockey Is For Everyone initiative. The theme of this year’s exhibit focuses on Black achievement in the sport of hockey.

“We’re extremely excited to partner with the NHL on this tour celebrating Black achievement in hockey. From the early 1800s through today, Black people have made major contributions to the sport, some more known than others. Attendees will find the onboard exhibits and images very enlightening and informative,” said Reynolds.

Since 2008, American Legacy has produced a mobile truck exhibit that tours various school districts, colleges & universities, churches, and African-American festivals and events across the country providing audiences with a look at Black history and accomplishments.

“Since 1958 when Willie O’Ree first paved the way for black hockey players in the NHL, our sport has seen an upward trend both on- and off- the ice, but there is still room to grow. The NHL is aware of the demographic shifts in our society and we are committed to making progress in our effort to become a more inclusive sport that welcomes everyone,” said Kim Davis, NHL Executive Vice President, Social Impact, Growth Initiatives & Legislative Affairs. “This month, sharing stories of players past and present as well as pioneers and trailblazers – whether via the traveling museum or across our platforms – we hope to demonstrate to fans and non-fans alike that there is a big community out there, and many pathways to become part of the hockey family.”

American Legacy’s month-long tour will be hosted by the following NHL teams:

  • New York Rangers (February 2nd)
  • New Jersey Devils (February 5th and 6th)
  • Nashville Predators (February 9th and 10th)
  • Tampa Bay Lightning (February 14th, 15th and 16th)
  • Philadelphia Flyers (February 22nd through the 24th)—in conjunction with the 2019 NHL Stadium Series
  • Washington Capitals (February 25th, 26th, and 27th)

The tour manager for the 2019 American Legacy Tour is MRA Experiential Tours & Equipment of Madison Heights, MI.

For more information about the tour itself and stops, please visit NHL.com/BlackHockeyHistory.

 

ABOUT THE AMERICAN LEGACY BRAND
Rodney J. Reynolds founded American Legacy Magazine in 1995 as a joint venture with American Heritage, a division of Forbes, Inc.  Total readership of American Legacy was over 2 million when the print edition ceased publication in 2011. The mission of the American Legacy brand is to broaden and enhance the awareness of African-American history through the utilization of educational products, the internet, and broadcast media with the launch of the subscription video-on-demand (SVOD) service, American Legacy Network (ALN) in August of 2018.  To subscribe to ALN, visit www.americanlegacynetwork.tvBlack History Made Every Day.

 

ABOUT THE NHL

The National Hockey League (NHL®), founded in 1917, consists of 31 Member Clubs, each reflecting the League’s international makeup with players from more than 20 countries represented on team rosters, vying for the most cherished and historic trophy in professional sports – the Stanley Cup®. Every year, the NHL entertains more than 670 million fans in-arena and through its partners on national television and radio; more than 151 million followers – league, team and player accounts combined – across Facebook, Twitter, Instagram, Snapchat and YouTube; and more than 100 million fans online at NHL.com.  The League broadcasts games in more than 160 countries and territories through its rightsholders including NBC/NBCSN and the NHL Network in the U.S., Sportsnet and TVA in Canada, Viasat in the Nordic Region and CCTV and Tencent in China. The NHL reaches fans worldwide with games available online in every country including via its live and on-demand streaming service NHL.TV™. Fans are engaged across the League’s digital assets on mobile devices via the free NHL® App; across nine social media platforms; on SiriusXM NHL Network Radio; and on NHL.com, available in eight languages and featuring unprecedented access to player and team statistics as well as every regular-season and playoff game box score dating back to the League’s inception, powered by SAP. The NHL is committed to building healthy and vibrant communities through the sport of hockey by increasing youth participation and engagement; fostering positive family experiences; promoting inclusion, positive culture and leadership; and supporting sustainable community impact.

 

ABOUT THE NHLPA

The National Hockey League Players’ Association (NHLPA), established in 1967, is a labour organization whose members are the players in the National Hockey League (NHL). The NHLPA works on behalf of the players in varied disciplines such as labour relations, product licensing, marketing, international hockey and community relations, all in furtherance of its efforts to promote its members and the game of hockey. In 1999, NHLPA Goals & Dreams was launched as a way for the players to give something back to the game they love. Over the past 19 years, more than 80,000 deserving children in 34 countries have benefited from the players’ donations of hockey equipment. NHLPA Goals & Dreams has donated more than $24 million to grassroots hockey programs, making it the largest program of its kind. For more information on the NHLPA, please visit www.nhlpa.com.

NHL and the NHL Shield are registered trademarks of the National Hockey League.  NHL and NHL team marks are the property of the NHL and its teams.  All Rights Reserved.

 

 

 

 

AMERICAN LEGACY’S MOBILE TRUCK EXHIBITION MAKES A STOP IN THE WINDY CITY.

Rodney and rev Jesse Jackson

American Legacy Magazine Founder, Rodney Reynolds, with Reverend Jesse Jackson whose Rainbow PUSH Coalition hosted the magazine’s mobile truck exhibition today in Chicago. Next stop…Louisville!

PRESS: African-American Mobile Truck Tour Celebrates 10th Anniversary

 

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To read the article, click on the image above or click here.

Recently, American Legacy Magazine’s Founder, Rodney J. Reynolds, sat down with Penske to talk about the 10th anniversary of the mobile truck tour. The 11-city tour is exclusively sponsored by Toyota. To read the article, click the image above.

Toyota Signs On As Exclusive Sponsor For American Legacy’s Mobile Truck’s 10th Anniversary Tour

tour al flyer

MOUNT VERNON, N.Y. – American Legacy founder, Rodney J. Reynolds announced today that Toyota has signed on as the exclusive sponsor for the 10th-anniversary tour of its mobile truck exhibit which kicks off its 11-city tour Powered by Toyota in Detroit (MI) beginning February 1st.

“We are certainly excited to reach this milestone with our mobile truck exhibit and extremely proud that Toyota committed to joining us as we bring our important history and culture to select neighborhoods across the country as we celebrate our rich and noble history,” said Reynolds.

Since February 2008, American Legacy’s mobile truck exhibit has visited various school districts, colleges & universities, churches and African-American festivals and events across the country providing audiences with a look at African-American history and achievement.

“Toyota is thrilled to partner with American Legacy and celebrates the great heritage of its mobile truck exhibit during a month when we salute and acknowledge the innovations, accomplishments, and culture of African Americans,” said Mia Phillips, national brand manager, Toyota Motor North America.

American Legacy’s month-long tour includes visits to:

·         Detroit, MI (February 1st)

·         Chicago, IL (February 3rd)

·         Louisville, KY (February 6th)

·         Memphis, TN (February 9th)

·         Dallas, TX (February  11th & 12th)

·         Houston, TX (February 14th)

·         New Orleans, LA (February 17th)

·         Atlanta, GA (February 19th)

·         Philadelphia, PA (February 23rd)

·         Newark, NJ (February 25th & 26th)

·         Cleveland, OH (February 28th)

The tour manager is MRA Experiential Tours and Equipment of Madison Heights, MI.

For information about the tour itself and stops, please visit http://www.americanlegacymag.com.

ABOUT AMERICAN LEGACY

American Legacy Magazine was founded in 1995 as a joint venture between Reynolds’ RJR Communications, Inc and Forbes Magazine.  Total readership of American Legacy was over 2 million when the print edition ceased publication in 2011. The mission of the American Legacy brand is to broaden and enhance the awareness of African-American history through the utilization of educational products,  the internet, and broadcast media with the launch of the American Legacy Network in 2019.  Visitwww.americanlegacymag.com (http://www.americanlegacyxl.com/) or American Legacy Network’s On Demand platform American LegacyXL at http://www.americanlegacyxl.com. Black History Made Every Day.

ABOUT TOYOTA

Toyota has been a part of the cultural fabric in the U.S. and North America for 60 years, and is committed to advancing sustainable, next-generation mobility through our Toyota and Lexus brands. During that time, Toyota has created a tremendous value chain as our teams have contributed to world-class design, engineering, and assembly of more than 33 million cars and trucks in North America, where we operate 14 manufacturing plants (10 in the U.S.) and directly employ more than 46,000 people (more than 36,000 in the U.S.).  Our 1,800 North American dealerships (nearly 1,500 in the U.S.) sold almost 2.7 million cars and trucks (2.45 million in the U.S.) in 2016 – and about 85 percent of all Toyota vehicles sold over the past 15 years are still on the road today.

Toyota partners with community, civic, academic, and governmental organizations to address our society’s most pressing mobility challenges. We share company resources and extensive know-how to support non-profits to help expand their ability to assist more people to move more places.

ABOUT MRA

MRA mobile experiential is an industry leader in mobile exhibit and event marketing. It specializes in custom design, vehicle sales and leasing, as well as tour equipment and logistics management services for the experiential marketing and exhibiting needs of museums and many Fortune 1000 firms, working either directly or in association with leading agencies and exhibit builders worldwide. Visit www.goMRA.com and http://www.youtube/MRAmobiletours.

CHANGE HAS COME TO AMERICA: Mr. Obama Goes to Washington

Thank you President Barack Hussein Obama. Thank you for being the realization of dreams of those past and the bearer of hope for the future. Your job will not be an easy one but you have the support of a nation behind you.

Yesterday we paid tribute to the dreamer and today, nearly 46 years later, we see the personification of Dr. King’s dreams with the free election of the son of a Kenyan immigrant as the 44th President of the United States of America.

We must continue the journey. We have a new leader at the helm to help us rebuild and remake this country. As President Obama says, “YES WE CAN!”

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